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Jorefco Industries · Automotive B2B

B2B Lead Gen Automation

Built a full lead gen automation system from scratch for an automotive brand with zero digital pipeline.

10XROI on B2B leads in 3 months

Challenge

Jorefco had zero digital pipeline and no lead infrastructure.

What I did

  • Built a full lead gen automation system from scratch using WhatsApp Business API, chatbot qualification sequences, and GTM-tracked funnels
  • Integrated AI chatbot qualification flows for automotive B2B leads
  • Replaced broad targeting with single-keyword ad groups, custom audience layering, and A/B tested landing pages
  • Implemented full GA4 + GTM attribution stack — all reporting tied to CPL, CPA, and revenue outcomes

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